Instead of the test track that he was actually driving on, Powers saw falling boulders, sheer cliff drops, crumbling and collapsing track, and other game-like elements.

He did this as part of the Titanium Trials series by motor oil company Castrol. These trials, which are meant to promote the company's premium product, Castrol Edge, are designed to push the boundaries of what's possible in driving a vehicle.

This Virtual Drift challenge required development of a custom system to track the car's movements in minute detail and simulate them in real time in the virtual world. To make it work with the Oculus Rift, creative technologists Adam Amaral and Glenn Snyder spent two months testing and installing a variety of sensors into the car to monitor the steering angle, wheel spin, brake, throttle position, dynamic damping, and more. "Essentially, we're turning this car into a giant game controller," Amaral said in a behind the scenes video that you can watch below.