Musk wants to vastly increase the revenue the company makes through subscriptions while opening up the site to more "free speech," which in some cases seems to mean restoring previously banned accounts like the one owned by former president Donald Trump.

But Musk's plans for Twitter could put it in conflict with two of the biggest tech companies: Apple and Google.

Tensions are brewing
One of the biggest risks to Musk's vision for "Twitter 2.0" is the possibility that his changes violate Apple
 or Google's
 app rules in a way that slows down the company or even gets its software booted from app stores.

Tensions are already brewing. Musk complained in a tweet just last week about app store fees that Google and Apple charge companies like Twitter.

"App store fees are obviously too high due to the iOS/Android duopoly," Musk tweeted. "It is a hidden 30% tax on the Internet." In a follow-up post, he tagged the Department of Justice's antitrust division, which is reportedly investigating app store rules.

His complaint is over the 15% to 30% cut Apple and Google take from purchases made inside apps, which could eat into the desperately-needed revenue from Musk's plans for $8 per month from Twitter Blue subscriptions.

Over the weekend, Phil Schiller, the former head Apple marketing executive who still oversees the App Store, apparently deleted his widely-followed Twitter account with hundreds of thousands of followers.