Article Image

IPFS News Link • Environment

Greenwashing The Ugly Truth: Box-Ticking ESG Investment Stupidity Exposed

•, by Bill Blain

Seaspiracy is a shocking, flawed, yet critical film. It should set the market thinking about what sustainability really means, addressing how we skirt the real issues on climate change and environmental degredation. It should provide a much-needed kick up the a**e to box-ticking ESG investment stupidity.

It's the weekend, so I am allowed to have a rant...

If you haven't yet watched Seaspiracy, the Netflix shock documentary about the global fishing industry – then I suggest you do. It is an impact film. It might just be the most important documentary you watch this year. If you think the global environment matters, and you aren't watching what's happening to the oceans, then you are looking in the wrong direction.

Ostensibly Seaspiracy is a shock-doc about how the fishing industry is destroying the planet. For the purposes of the Morning Porridge, it's about the exposure of greenfoolery on a massive scale – waking us up to difference between what we think we know, and what we don't. We unquestioningly accept fishing is good and wholesome, enabling bogus ideas and concepts that claim to support the environment, but which are little more than environmental, and often financial rip-offs.

Seaspiracy should set you thinking about the scale of damage being done to the global environment and economy that we are doing nothing about in the Oceans. It is going to shake many long-held opinions about focus, direction and sanctions within the ethical investment industry. Basically, forget saving the planet if we don't save the oceans first.

Last night I sat down to watch Seaspiracy. I'd already read about it. It was not easy viewing.