The Freedom Convoy owes its wild strategic effectiveness to a few distinguishing features:

#1: They showed up in the Heart of Canadian Darkness, the belly of the beast, the seat of the national government, right in the middle of Ottawa, Canada's version of DC. The central lesson of the Freedom Convoy is this: truly gain the attention of the elites, we have to go to their house and make them uncomfortable. The formula for success is to make ignoring us – which they would otherwise do if given the option – impossible.