Today, a fourth prominent Chinese bank was on the verge of collapse under the weight of its bad loans, only this time the failure was far less quiet, as depositors of the rural lender swarmed the bank's retail outlets, demanding their money in an angry demonstration of what Beijing is terrified of the most: a bank run.

Local business leaders, political cadres and banking executives rallied Thursday at the main branch of Henan Yichuan Rural Commercial Bank, just outside the central Chinese city of Luoyang, where they stood one by one before a microphone to pledge their backing for the bank, as smiling employees brandished wads of cash before television cameras to demonstrate just how much cash, literally, the bank had.

It was China's latest, and most desperate attempt yet to project stability and reassure the public that all is well after rumors spread that the bank's chairman was in trouble and the bank was on the brink of insolvency. However, as the WSJ reports, it wasn't enough for 31-year-old Li Xue, who showed up for the third day Thursday to withdraw thousands of yuan of her mother's life savings after hearing from fellow villagers that Yichuan Bank - which is the largest lender in Yichuan county by the number of branches and capital, and it is also a member of PBOC's deposit insurance system, according to the local government - was going under.