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IPFS News Link • Boycotts

Boycotts: The Big - BlackRock, Vanguard & State Street

• https://www.lewrockwell.com By Helena Glass

While Bud Light attempted to rectify their misaligned marketing campaign, Target has taken the ideology to extreme levels in promoting trans conversions for 'children'.   The Target marketing strategy was NOT in the adult section of the store – it was pushing an agenda on children's clothing.   These are Public Companies with fiduciary responsibilities and duties to their shareholders – that could result in lawsuits for gross mismanagement.

In 2023, Disney has lost 6.4 million subscribers as a direct result of their internal policies.   Since March 2021 when the boycott began the share price of Disney has tanked from $197 per share to just $88.   Target's share price has dropped a full 13% since the boycott began just ten days ago translating to a $10 billion loss.   Unlike Bud Light, Target doubled down;  adding satanic clothing for children.

The bottom line of marketing strategy is to increase sales thru an understanding of who your market audience is.   Less than half of 1% of people in the US identify as trans.   I remember when BLM began its racist canvassing campaign – Jesse Waters started the college campus crusade equipped with a microphone and some basic questions.   His comedy revealed that the uneducated college grads thought the US population demographic were comprised of over 50% black vs 13%.    Why?  Because the media pushed that belief.


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