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IPFS News Link • Boycotts

OUCH! Costco Is Almost Giving Bud Light Away, While Coors and Miller Lite Pallets...

•,By Patty McMurray

100 Percent Fed Up reports – Bud Light sales continue to tank in the wake of Anheuser-Busch's disastrous decision to partner with transgender social media influencer Dylan Mulvaney, prompting a nationwide boycott.

At a Sam's Club in Port Huron, Michigan, a video shows completely untouched stacks of unsold Anheuser-Busch products, including Stella Artois, Michelob Ultra, Bud Light, and Budweiser. Meanwhile, the Coors Light pallet is completely empty, and the Miller Lite pallet has only 3 cases left.

On Sunday, conservative commentator Ryan Fournier shared a photo on Facebook showing that Costco had drastically slashed the price of their Bud Light 36-packs.

Normally priced at around $30, the cases of beer were going for the shockingly low price of $14.97.

This means each can of Bud Light in the pack costs about 41 cents.

After partnering with Mulvaney for an advertising deal, a major boycott of the company's products began.

Due to a major part of its consumer base turning against the company, Anheuser-Busch suffered an astonishing $5 billion loss.

As the backlash for this marketing decision grew, the recently-promoted VP of Marketing for Bud Light, Alissa Heinerscheid, was placed on a leave of absence.

When Heinerscheid accepted her promotion last June, she decided the beer company should move in a decidedly woke direction. She chose to isolate Bud Light customers by plastering Mulvaney's face on the company's beer cans to celebrate Women's History Month. Although the VP claimed, "Female representation is a personal passion point of mine," she decided to represent females by partnering with a biological male.