The partnerships reveal how Big Tech and religion are converging far beyond simply moving services to the internet. Facebook is shaping the future of religious experience itself, as it has done for political and social life.
The company's effort to court faith groups comes as it is trying to repair its image among Americans who have lost confidence in the platform, especially on issues of privacy. Facebook has faced scrutiny for its role in the country's growing disinformation crisis and breakdown of societal trust, especially around politics, and regulators have grown concerned about its outsize power.
Consider for a moment; a priest offers to hear you confession - in virtual space via Facebook. With all that is known about Facebook's history of spying and misconduct,...why on Earth would you expose such personal and privileged info in that way? Would you converse with a criminal attorney about your case in such a manner?