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IPFS News Link • Business/ Commerce

Burger King launches its own $5 value meal - and fans point out it's better than McDonald's


Chains are reeling from falling customer numbers as Americans fed up with two years of price rises stay away.

'We are bringing back our $5 'Your Way Meal' as agreed upon with our franchisees back in April,' A BK spokesperson said. It is set to launch in early June.

Burger King's deal would include a choice of one of three sandwiches with nuggets, fries and a drink. 

BK's deal comes as McDonald's plans an almost identical $5 meal bundle from June 25 for a month.  Customers at the Golden Arches will get a either a McDouble or McChicken sandwich, fries, soft drink and four McNuggets.

But fast food fans say the BK deal has key advantages over its rival. It lauches soon, runs for 'several' months rather than just one and is tipped to be at almost all outlets. reported last week that not every McDonald's restaurant will offer the deal - with those that have higher labor and rent costs opting out.

We also told how the deal will only last for a month from June 25 - rather than all summer.

'Burger King is the king for a reason! Great that this runs most of the summer - and I heard it is in all its restaurants, not just some,' said fast food fan Andrea Smith. 

US fast food chains are in a tussle to attract customers at a time when cost-of-living crisis has forced them to eat more meals at home, prompting companies to turn their focus on offering better promotions and deals to improve traffic.