One week after Target CEO Brian Cornell revealed that "woke" capitalism is "great" for their brand and "the right thing for society," the mega-retailer has been scrambling to avoid a disastrous "Bud Light moment" by forcing some stores to remove LGBTQ Pride merchandise as consumer boycott calls mount. 

A Target insider told Fox News that South and rural America stores are removing controversial LGBT-themed products ahead of June Pride month to avoid further backlash. Some products ranged from "tuck-friendly" swimsuits for transgender people to gender-fluid coffee mugs. The insider said the reasoning behind such an abrupt move is "to avoid the kind of backlash Bud Light has received in recent weeks."