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IPFS News Link • Business/ Commerce

Amazon's Expansion Into Department Stores Is All About Surveillance

• https://gizmodo.com By Shoshana Wodinsky

Now that it's officially swallowed the lion's share of online retail sales, Amazon is reportedly eyeing ways to corner our offline shopping, too. The Wall Street Journal reported on Thursday that the e-commerce giant is drumming up plans to open "several" department-style stores in a handful of cities across the U.S. People familiar with the matter told the paper that these stores would help Amazon "extend its reach in sales of clothing, household items, electronics, and other areas." It's a smart move from Amazon, but also one that would end up being a privacy nightmare for a company that's seen its fair share of scandals in the space.

Per the Journal, the first states where these department stores are expected to open include Ohio and California. They're planned to be mid-size, at around 30,000 square feet—smaller than your average Costco or Walmart, but way larger than the Amazon 4-star stores that generally clock in at around 4,000 square feet. Like those 4-star locations, sources told the Journal that Amazon's private-label products would be featured front and center in these bigger locations, alongside wares from other "top consumer brands."


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