They look like Midwestern moms or the guy in your neighborhood who lets everyone borrow his pickup.
Still, QAnon isn't mainstream, at least not yet. A CNN poll published last month found 76 percent of Americans have never heard of it. But QAnon's affection for Trump and visibility at his events are raising the theory's profile — and the QAnon movement is evolving in a curious way: It's spawning a new religion, maybe even the first of new breed of religious organization in America.
The QAnon movement started on 4chan, an anonymous message board influential in online culture but generally considered outside the bounds of the respectable internet, not least because it has repeatedly made the news in connection to child pornography. That makes the site an odd first home for QAnon, whose narrative centers on a cabal of powerful figures in government, business, academia, and media who make time for child sex trafficking and satanic sacrifice in their busy schedule of world domination. Q is the movement's anonymous digital prophet whose forum posts ("Q drops," now migrated from 4chan to a similar site called 8kun) reveal both the nature of the cabal and Trump's heroic plan to defeat it. QAnon's most fervent followers reach a point of obsession, clinging to it even at cost of total estrangement from their bewildered families.