Whitehall (United States) (AFP) - "The mayor's breakfast is ready," Chad McMillan sings out from the living room of his Texas ranch.

On the menu this morning: a warm bottle of milk and a jar of puree.

Charlie McMillan is no ordinary city official -- he's only seven months old and a new face of the anti-abortion movement in America.

The chubby baby became honorary mayor of his Texas community in October with a sweet slogan: "Make America Kind Again."

A twist on US President Donald Trump's catchphrase of making the country great again, Charlie's "agenda" includes patriotism, adoption and "life" -- referring to the issue of abortion that tends to polarize Americans.

The infant mayor's emergence comes amid mounting anxiety among abortion rights advocates who fear the 46-year-old Roe v Wade Supreme Court decision that effectively legalized abortion is under threat.

"One of his campaign platforms focuses on the brave and courageous choice that... his birth mother made for life," said Charlie's adoptive mother Nancy Jane McMillan.

"She was in the midst of a crisis pregnancy and chose not to terminate the pregnancy but to carry him, and we were the incredibly blessed recipients of that brave and courageous choice."

Charlie's parents bought the honorary mayor title at an auction in October as part of a fundraiser for firefighters in their community of Whitehall, about an hour northwest of Houston.

The appointment, which does not involve any actual duties, was "just something fun that we were doing," McMillan said.