Article Image

IPFS News Link • Transportation

The Tesla Cybertruck: BEST Publicity Stunt EVER? - Or WORST Marketing FAIL?

• World Alternative Media-Tim Picciott-Josh Sigurdso

Josh Sigurdson reports on the recent unveiling of the Tesla Cybertruck which has been much anticipated over the past year. The launch did not go well as the sci-fi looking trapezoidal truck was introduced on stage. The so-called unbreakable windows broke, there was no crumple zone and there were no side view mirrors. It was considered one of the biggest FAILS in recent marketing history, however there could be a lot more to this than meets the eye.

Was this all planned? Could this unveiling have been part of a huge marketing stunt? One has to question how a multi-billion dollar corporation like Elon Musk's Tesla would fail so terribly at simply putting in smash proof windows. It would have been one of the easiest parts of constructing the vehicle.

In this video we break down some theories regarding what all of this means for Tesla, whether it was a giant publicity stunt and how Tesla is currently doing despite the introduction of the Cybertruck as the truck has already allegedly sold 146,000 models. Electric vehicles are likely the future whether people like it or not and while many claim the truck looks ridiculous, there's a lot to be said about not following the crowd and doing something different.


PirateBox.info