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IPFS News Link • Olympic Winter Games South Korea 2018

Olympics Ratings Fall To 2018 Low On 2nd Saturday; Steady With Sochi 2014

• deadline.com by Dominic Patten

As last night's primetime coverage displayed even with the surprise silver in the short-track speedskating that John-Henry Krueger scored, both the medal count for America's athletes and the ratings for the broadcaster are struggling to gain traction in the PyeongChang games.

Currently, Team USA is in sixth place with 10 overall medals, just behind the Russian competitors, and tied for third in gold medals with Canada's haul of five. As for the Comcast-own broadcaster, the 2018 Olympics needs a miracle on ice or two to escape being the lowest rated and least watched games ever.

On the second Saturday of the South Korea-set competition, NBC and NBC Sports Network pulled in a 10.4/19 in metered market result for their joint primetime coverage.


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