Last fall, NextVR made history, broadcasting the Golden State Warriors' home opener against the New Orleans Pelicans in 3D VR. Starting tomorrow at Madison Square Garden, the Southern California company will embark on its second major event: live streaming more than 15 hours of the Big East men's basketball tournament in VR.

That includes the tournament's quarterfinals, semifinals, and title game (in total, seven games). While the company won't disclose the number of users who will don the Samsung Gear VR headset to witness Butler's Roosevelt Jones' unique push shots, NextVR is banking that fans will have a strong appetite for VR-enhanced live events — it has signed a five-year deal in February with Fox Sports, which owns the rights to premier athletic events like the World Series, the Daytona 500, and the 2017 Super Bowl.