The announcement was made by Bryce Evans, acting staff superintendent of the Toronto police. ALM is a Canada-based company.

"Today I can confirm that Avid Life Media is offering a $500,000 reward to anyone providing information that leads to the identification, arrest and prosecution of the person or persons responsible for the leak of the Ashley Madison database," Evans said, according to the BBC.

He also said that the police so far had two confirmed reports of suicides as a result of data leaked by the hackers. The hackers made good on a threat last week to release sensitive customer data they stole the month before, which included some 36 million email addresses associated with accounts that customers set up on the cheating web site. The data also included real names, addresses and phone numbers of people who paid for access to the site with a credit card. ALM has hired numerous forensic investigators to research the breach.