The blockchain-based record-keeping network launched its crowdsale yesterday at 17:00 UTC on decentralized application platform Koinify, offering 2,000 Factoid tokens (FACTs) for every 1 BTC pledged by prospective users.

The pricing values Factoids at the same initial asking price as Ethers, the token sold during decentralized publishing platform Ethereum's 2014 crowdsale that eventually garnered upwards of $12.7m.

Factom Foundation board chairman David Johnston pointed to the fact that the project had sold more than 1m facts in the first day as another indicator of its success.

Johnston told CoinDesk:

"I believe this first day of software sales for Factom shows there is strong interest in technology that is focused on scaling the blockchain and providing its features of transparency and honesty to whole new categories of businesses."