It came on a gorgeous naked bootleg at the goal line. It fooled the entire Cowboys defense, the cameraman, and (most remarkably) his own teammates.

Peyton said after the game that he didn't tell his teammates that he was going to keep the ball himself so that the fake would be more effective. According to ESPN, he decided to run it himself once he got to the line, saying, "If you do it every five years, it’s a good tendency-breaker."