In his executive statement, Dunkin’ Donuts CEO Nigel Travis said, "We continue to search for a long-term alternative to our Dunkin' Donuts foam cup and hope to roll out a cup that meets our cost, performance and environmental criteria within 2-3 years. In the interim, we launched and in-store foam cup recycling pilot in our company-operated stores and will work with our franchisees to expand that program into as many stores as possible. We also plan to introduce an improved reusable cup program in the next six to 12 months."